- A laugh riot
- CEO profile: Henry Ketcham
- CEO profile: Jürgen Schreiber
- CEO profile: Jim Shaw
- CEO Profile: John Beck
- CEO profile: Lino Saputo
- CEO Profile: Nancy Southern
- CEO Profile: Paul Reynolds
- CEO Profile: Terry Leon
- Chatelaine -New Year Resolutions
- Chatelaine health briefs
- Chatelaine: defuse your temper
- Chatelaine: exercise rut
- Chatelaine: farmer’s market
- Chatelaine: serenity on route
- Chatelaine: Walk off 10 pounds
- Clippy, I hardly knew thee
- Crocs lose footing
- dandyhorse – bike summit
- dandyhorse- door prize
- dandyhorse- Marvel
- dandyhorse- Rockers who Roll
- Diamond industry
- Divorce planning
- Entourage: accountant
- Entourage: clothier
- Entourage: doctor
- Entourage: financial advisor
- Entourage: lawyer
- Entreprenuer of the year: Ven Coté
- Family File – Divorce
- Family file: can we retire?
- Family file: cancer
- Family file: ditch the suburbs
- Family file: first home
- Family file: how big a slice?
- Family file: newlyweds
- Family file: religion
- Family file: self-employed
- Family file: too much, too soon?
- FP column – philanthropy
- A Good Night’s Sleep
- Bikes for Tykes
- Boomer philanthropy
- Corporate philanthropy day
- Detecting Fraud
- Doing well and good; Entrepreneurs and art gallery owners make charity their business
- Donations down
- First responders heed Haiti’s call
- Fraud and the Banyan Tree
- Freedom from Four Eyes
- Girl Impact
- give a day to help fight AIDS
- mental health and addiction
- the silent issue
- FP column: Entourage
- FP column: portfolio repair
- FP Mag – Job Shadow – Chef
- Fp500: Booms, busts and aggro
- How to stand out
- Impunity in Canada
- Job Shadow- chalk artist
- Laid off?
- Money from nothin’
- Money from nothin’
- Sex in the newsroom
- Social Enterprise
- Spraypaint scripture
- The colour of money
- The Colour of Money
- The refinance itch
- To you, I’m fluff
- When you hear layoff rumours…
How to run a successful live chat
One of the most popular ways many content publishers are incorporating real-time content into their production schedule is by hosting live chats with experts, celebrities and other notable guests. But how do you keep your content and topics fresh, consistently land awesome guests and cultivate the community you need? Our panelists this week will share their tips and tricks from their collective chat-hosting experience. And yes, we realize the meta nature of this chat. As such, our panelists will answer any questions you may have as well. Submit them in the comment box here.
Wanna chat about chats?by Belinda Alzner on Jul 29, 2013 at 1:40 PMWelcome to this week's instalment of Scribble Chats.This week we'll be getting a bit meta and discussing the world of real-time Q&As. What makes for a good guest? How can you drive engagement and build community around your publication or brand?Joining us is Ruth Dunley of Canada's Postmedia Digital, Rebecca Dolan of D.C.-based Kiplinger and Jon Giacalone of the map-based fishing social network Fishidy.We'll be live at 11:30 a.m. ET. Until then, submit your questions above!
Chat on chatsGood morning everyone! We'll be getting underway with our live chat with our live chat experts— Ruth Dunley of Postmedia Digital, Rebecca Dolan of Kiplinger.com and Jon Giacalone of Fishidy—in just a few minutes.Until then, let me introduce our panelists to you...
Rebecca DolanRebecca Dolan, Kiplinger.comby Belinda Alzner on Jul 30, 2013 at 1:57 PMRebecca Dolan is the Online Community Editor at Kiplinger.com where she oversees the site's social media and community-building efforts.She is in charge of planning and moderating regular expert chats, including the monthly Jump Start Your Financial Plan with NAPFA chat series.Here's a few examples of some live chats she's done:
- Jump-Start Your Financial Plan with NAPFA, July 2013
- Jump-Start Your Financial Plan with NAPFA, June 2013
- Last-minute Tax Filing Help
Ruth DunleyRuth Dunley is a Postmedia Digital journalist who conducts live chats most weekdays that appear across the Postmedia network. She has interviewed everyone from world-class surgeons to chuckwagon racers via live chat for audiences of two to 2,000.Ruth Dunley, Postmedia Digitalby Belinda Alzner on Jul 30, 2013 at 2:06 PMDunley has a Master's in Journalism, a PhD in history and is a certified teacher in the province of Ontario.She will celebrate her 300th live chat later this week.Here are some examples of live chats she's run:
- Live chat with Pattie Mallette, Justin Bieber's mom
- Wedding wine chat
- Live chat about the future of Senator Mike Duffy
Jon GiacaloneJon is Fishidy's digital marketing guru involved in all things web, search and social media. His passion for fishing and the outdoors started at a young age slinging worms baited under a bobber for hungry bluegill. Today, he fishes for a variety of freshwater species throughout the Midwest and is just beginning to get into fly fishing.Jon Giacalone, Fishidyby Belinda Alzner on Jul 30, 2013 at 2:19 PMHe and his wife, originally from the Chicagoland area, now call Madison, WI, home and are enjoying their time taking in the local sights, sounds and culture. Jon will remain a Chicago Bears fan. Bear down!Here are some examples of some chats Jon has hosted:
Because the barriers to content production are lower than ever, and because platforms like Scribble can help you solicit the all-important user engagement, live chats are an obvious choice to bring content producers and consumers together.
I think today's panel demonstrates the range of content producers that can use live chats and Q&As to connect with their audiences, build their communities, expand their brand reach and get expert or celebrity presence on their site: We have presence from media, from a personal finance publication and from a niche social network.
All of these different types of content creators have the same goal: To host people and create content that their respective audiences want to engage with.
In terms of goals, I’m always looking for ways to engage our readers by providing opportunities via live chat for them to connect with interesting people. It could be information that’s useful, like understanding tax-free savings accounts, or it could be a chance to hear expert opinions about something already in the news, like the royal baby, or it could be just for fun — who doesn’t want to talk to a zombie from the Walking Dead?
Wow! Well, we may not be close to 300 yet, but we try to peg our chats to major events. For instance we could do a Q&A with our tax experts when tax season rolls around. On Thursday we're actually hosting a Financial Planning for College chat, since it's about time to think about heading back to school.
I base my topics on what people are talking about, in person and online and I try to provide a mix of topics each week. We also have a few consistent chats. For example, we have a weekly wine chat. It could just be a free-for-all each week, but we focus it on a specific aspect of wine, so we might discuss rosé one week or bargain wine another week so it’s always a new topic.
We keep all our regular chats fresh with special guests, too. When we talked about Downton Abbey on our TV chat, we brought on a British historian to discuss with our TV critics. When we discussed the Walking Dead, we had one of the zombies from the show on with us. Our food chat regularly features guest panelists: cookbook authors, chefs etc.
In our case, as a fishing social network, we've built a great relationship with one of the most popular pro bass fisherman on the tournament trail these days. Mike Iaconelli is known for being a little unconventional, and maybe even a rebel in the traditional sport of fishing. He's a quick thinker (and a quick typer) who always has something different on his mind.
I'm not sure there's a difference for the reader...I bring in our journalists who are already recognized experts in the particular topic anyway. For example, for our chat about the royal baby, we had a royal historian and other royal experts but we also had our foreign correspondent in London, Matthew Fisher, who was covering the story. Readers were interested in his perspective, too, in part because the story was not just about the baby, but about the tremendous public interest in the story, which was something Matthew could see first hand.
I ask that to you guys because it seems that these sorts of live chats can mirror more traditional media, such as political commentary television shows where there are experts or pundits sitting on a panel with a journalist, who brings a more balanced perspective.
But obviously without the barrier of getting everyone in front of a camera (unless they want to webcam in, of course!)
I'm all about using the social networks. We tend to do our chats on Thursdays, so I'll start promoting on Facebook and Twitter starting the Monday before. Then, the day before I'll send out multiple tweets. I don't think it hurts that I always make a point of letting people know this is a free service ;)
I'm glad that Allendria asked that, because I'd prepared this beforehand to show how we did a bit of promotion around this chat (the metaness never ends!)
We created a hashtag (#ScribbleChat). Our brand tweeted it, I tweeted it, my coworkers tweeted it and some of you guys even did!Jul. 29, 2013
Starring @ruthdunley ! MT #ScribbleChat starts @ 11:30 am and is about how to run a live chat. Run by @belindaalzner t.coThis time, with the proper hashtag: Join me at 11:30 for a #ScribbleChat about live chats (meta!) t.coMT @scribblelive Today's #ScribbleChat on Live Chats and Q&As is at 11:30am ET w/ @ruthdunley @Rebecca_Dolan @Fishidy t.coWe also syndicated this chat to some Scribble clients who are interested in new trends in media and content creation.Tips for hosting a live chat event starts at 11:30am ET & features @ruthdunley , @Rebecca_Dolan + @Fishidy t.coWhat other kinds of things do you guys suggest doing to get word out?
Hi Allendria. I promote our chats via Twitter (@PostmediaChats) and my colleagues across the Postmedia network also promote via their own social networks. Depending on the topic, I will reach out to certain groups directly. We also have a central hub that features all our chats in one place: www.canada.com/chatcentral. I also use Facebook to promote.